Create & deploy multiple experiences in a jiffy which defines the user's journey on your app.
Create Dynamic Key-Data where the data values (number, text, file, color, code, cloud function) can be derived in run time and easily pushed to the clients.
Track the user reactions across a range of experiences and take necessary actions.
Decouple your code into the dynamic configurations, which can change the value at run time.
Group the dynamic configurations with team tags (like marketing, sales) and assign ownership to the business teams. The owners can set or change the configuration values, which will be immediately reflected at the client side.
Create and deploy multiple experiences (variants) without coding. You can also create temporary experiences for a specific duration.
Set goals and measure user reaction under each experience and take necessary action.