Google’s Page Rank algorithm is a complex system that takes a variety of factors into account when assigning a score to a website. It is important to understand the factors that influence page rank so that you can optimize your website to maximize its rank. Here are some of the main factors that can impact Page Rank:
When Google's crawlers analyze your website, they take into account the quality of the inbound links that point to your pages. High-quality links from authoritative sources will improve your Page Rank, while low-quality links can hurt your score.
The quality and relevance of the content on your website is also a major factor in the Page Rank algorithm. Content should be well-written, relevant to your target audience, and regularly updated.
Google also considers user engagement when assigning a Page Rank score. This includes the amount of time spent on your pages, the number of page views, and the number of repeat visitors.
Google takes into account the number of social signals, such as shares, likes, and tweets, to determine a website's Page Rank. Having a strong presence on social media can help you increase your score.