Every shipped feature, fix, and integration. We ship continuously — no quarterly release cycles. Most weeks ship something new to our AI engine.
Get GPT-grade CRO test ideas grounded in your store data and 128k+ shipped experiments. The new agent surfaces 5 prioritized hypotheses every week, each scored by Impact × Confidence × Ease. Read more →
Wingman 2.0 ships traffic rebalancing to your winning variant in real time using a multi-armed bandit. Segment-aware: it can promote A in US-desktop and B in IN-mobile at the same time. Read more →
A/B test the checkout layer end-to-end. Cohort visitors between checkout providers, measure RTO impact, optimize one-click conversion. Browse integrations →
Plain-English prompts → live A/B tests, in seconds. “Create two CTA variations — one for free shipping, one for trust” generates ready-to-publish variants in 12 seconds. Read more →
A/B test the Shopify Plus checkout: payment-method ordering, express buttons, post-purchase upsells. Native, certified, edge-evaluated.
Variant assignment now flows back to every analytics destination as a user property and event. Filter every existing report by experiment cohort.
New capabilities land continuously, not once a year.
Much of the roadmap comes straight from your requests.
Every change is logged — new, improved, and fixed.
The CustomFit changelog is the public, continuously-updated log of everything we ship — new features, improvements, and fixes — released weekly and driven largely by customer requests, with no forced migrations.
Collect requests.
Weekly releases.
Document every change.
Flag anything to action.
Track API & SDK changes.
See what's new for the team.
Discover new capabilities.
It's rare to see a tool ship this fast and this transparently — half our requests show up within weeks.
The CustomFit.ai changelog is the public, continuously updated log of everything shipped — new features, improvements, and fixes — released weekly and driven largely by customer requests, with no forced migrations.
Transparency is the point: customers can track exactly what's new, what changed, and what to action, including API and SDK updates relevant to engineering teams.
The weekly cadence reflects how CustomFit builds — listen, ship, document, notify — so improvements reach customers fast and predictably.
Weekly, with a customer-driven roadmap and no forced migrations.
Yes, it documents API and SDK updates alongside product changes.
Weekly, on average — with larger feature launches called out separately.
Yes — customer requests shape much of what you see here. Send them via Contact.
No. We ship backwards-compatible and flag any action needed well in advance.
No. Marketers build experiments and personalized experiences in a no-code visual editor; developers can use the API and SDKs when they want deeper control.
Most teams install in minutes via a single script tag or the Shopify app and ship their first experiment the same week.
Connect Slack to get changelog posts in your team channel.