Klaviyo is a marketing automation platform for e-commerce that helps you drive more sales with targeted email and SMS campaigns. Sync Klaviyo segments into targeting and carry email offers onto a matching on-site experience automatically.

Sync Klaviyo lists and segments into targeting; push experiment events back to profiles.
Trigger Klaviyo flows from on-site behavior β browse, cart, and experiment exposure.
Carry the Klaviyo campaign offer onto a matching on-site experience automatically.
Klaviyo captures what's happening on your site. CustomFit.ai is where you act on it β building cohorts, running A/B tests, and personalizing experiences without engineering tickets. Together, they close the loop from observe β hypothesize β test β ship β measure in days, not quarters.
Total transparency on the data we read and write. Every field is configurable, every event is logged, and you control retention.
Real plays that growth and CRO teams run the week they connect Klaviyo + CustomFit.ai β.
Pull Klaviyo + CustomFit.ai β cohorts and signals into CustomFit targeting, then personalize the storefront for each segment in real time.
Variant assignment and conversions flow back automatically, so you can slice any Klaviyo + CustomFit.ai β report by experiment cohort.
Observe in Klaviyo + CustomFit.ai β, hypothesize and test in CustomFit, ship the winner, and feed results right back β no spreadsheets in between.
Klaviyo, which powers email and SMS marketing, connects natively to CustomFit.ai. Once linked, Klaviyo data flows into CustomFit to build audiences and target experiences, while experiment exposure and conversions flow back to Klaviyo β no spreadsheets and no glue code, just one connected loop between your messaging and your storefront.
Find Klaviyo in the CustomFit integrations catalog.
Connect via OAuth or an API key in minutes.
Choose what syncs in and what flows back.
Target experiences and tests on the synced data.
Align on-site with campaigns.
Trigger journeys from behavior.
One coherent customer message.
The Klaviyo integration connects your Klaviyo data to CustomFit.ai so growth and CRO teams can run A/B tests, personalize experiences, and measure revenue impact without engineering work. Instead of exporting CSVs or maintaining brittle scripts, Klaviyo and CustomFit stay in continuous two-way sync β audiences and events flow into CustomFit, and experiment exposures and conversions flow back to Klaviyo.
For D2C and ecommerce brands, pairing Klaviyo with CustomFit closes the optimization loop: you observe behavior, form a hypothesis, build a test or personalized experience in a no-code editor, ship it, and measure the lift against real outcomes. Because evaluation happens at the edge before first paint, the Klaviyo integration adds no visible latency and keeps Core Web Vitals healthy.
Setting up the Klaviyo integration takes minutes, not sprints. Connect via OAuth or an API key, map the fields and events you care about, and turn on sync β every field is configurable, every API call is audit-logged, and you stay in control of data retention. Security is enterprise-grade: SOC 2 Type II, ISO 27001, GDPR and CCPA alignment, with encryption in transit and at rest.
Add the Klaviyo connector from the CustomFit integrations catalog, authorize via OAuth or an API key, map your fields and events, and enable sync. Most teams are live in minutes with no engineering ticket.
Yes. Data is encrypted in transit (TLS 1.3) and at rest (AES-256), secrets are vaulted, every API call is audit-logged, and the integration is SOC 2 Type II, ISO 27001, GDPR and CCPA aligned.
No. CustomFit evaluates experiences at the edge before first paint, so the Klaviyo integration adds negligible latency and your Core Web Vitals stay green.
No β suppression rules prevent re-emailing visitors who already converted in the experiment.
Most teams connect Klaviyo in minutes β authorize via OAuth or an API key, map your fields, and turn on sync. No engineering ticket required.
No. Every integration is included on all CustomFit plans; you only pay on matched monthly visitors, never per connector.
Yes. Data is encrypted in transit (TLS 1.3) and at rest (AES-256), secrets are vaulted, and every API call is audit-logged β SOC 2 Type II, ISO 27001, GDPR and CCPA aligned.
Yes. Every field and event is configurable, you choose which direction data flows, and you control retention.
Email-to-site plays for lifecycle marketers.
Bring Klaviyo segments on-site for real-time personalization.
Trigger Klaviyo flows from browse, cart, and experiment exposure.
Carry the Klaviyo campaign offer onto a matching on-site experience.
Free trial includes every integration. Live in 5 minutes.